Pump, the native token of Pump.Fun, is bucking the market-wide recession this week, with protocols increasing 17% as they leverage platform fees to buy back tokens.
Buybacks are designed to support owners by reducing circulation supply and absorption sales pressure. This is a model that is becoming increasingly common across cryptographic projects.
At the time of its release, the pump is trading at $0.0035, about 40% higher than a month ago, but has been down 50% since its debut in July.
The sharp decline after launch reflected the decline in the initial hype, but recent momentum suggests that buybacks have helped stabilize the token market.
The driver is pump.fun’s revenue engine. The platform earns fees for all tokens created through the service, a model that has generated $734 million over the past year, with volume peaking in January during the boom of famous meme coins like Trump and Melania, followed by thousands of imitation tokens.
Since its inception, over 12.5 million tokens have been released, and 23 million wallets have interacted with the site, establishing a strong user base.
These flows have been translated into meaningful token support. Pump.Fun has helped support Pump’s rebound and has been buying back $59 million, according to Dune Dashboards.
The timing may be a coincidence. Fall has historically been a stronger season for digital assets after a summer lull.
Still, pumps remain far from launch highs, and their trajectory depends on whether toll revenues can remain consistent in a lower market.
Major, meanwhile, is under pressure. Bitcoin is trading at $108,500 and ether is trading at $4,337 between 6% and 7% this week.