Coinbase CEO Brian Armstrong has advocated for users to easily access cryptocurrency services, pushing the simple idea that low-cost Android phones with internet access will enable financial access for billions of people. Through Coinbase and similar platforms, users can lend, trade and use stablecoins without going through a bank, according to the crypto entrepreneur.
Armstrong argued that cryptocurrencies are a direct replacement for traditional finance, and proponents championed them as a step toward financial inclusion. The comments come as Coinbase continues to expand beyond trading into a broader range of financial apps. However, this proposal immediately caused mixed reactions from users.
Coinbase betting alerts cause complaints
Users flagged different experiences within the app. Coinbase’s “Predict” feature will launch with Kalshi in late 2025 and will allow trading based on yes/no outcomes like sporting events.
During March 2026, users reported frequent push notifications related to NCAA basketball games. The problem is not the feature itself, but the frequency and placement.
Users of Coinbase as a storage platform for their cryptocurrencies and stablecoins are currently receiving repeated betting prompts.
Market participant John Palmer summed up this concern by saying, “If I’m getting so many coins a day…this is essentially encouraging me to gamble…What does that say about the internal philosophy of money management?”
This response points to a direct conflict between store-of-value platforms and engagement-driven apps. Palmer said he loved Coinbase and owned the company’s stock, but concluded there was “no consistent brand value underlying the strategy.”
Mr. Armstrong responded and promised to fix it.
Armstrong quickly acknowledged the complaint. His response still focuses on product tuning, adding that new updates to the app may be provided to address this issue. The cryptocurrency executive said new customization options will be available soon.
This fix will focus on notification controls rather than removing functionality. Coinbase Support has already guided users through manual notification settings as a temporary solution.
The company has no intention of exiting prediction markets, but may adjust its distribution amid the backlash.
Meanwhile, general counsel Ariel Gibner compared trends in prediction markets to the booming consumer products of the past, arguing that the industry is experiencing “big traction, big partnerships…big moments that don’t usually go quietly.”
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