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- Tokenized wine bottles enable instant peer-to-peer transactions, while the physical inventory remains secure in Burgundy’s storage facility.
- The platform launches with immediate access to Crurated’s existing collection of over $60 million for strong liquidity.
- An innovative fee structure returns a quarter of all trade commissions directly to the original wine producer.
A new platform named Crutrade launches a secondary market for fine wines in Avalanche avax $28.42 24 hour volatility: 8.1% Market capitalization: $12.01b Vol. 24H: $997.00m blockchain. Announced from London on October 7, 2025, the marketplace allows collectors to exchange tokenized bottles of wine peer-to-peer. A standout feature of the platform is its commitment to return 25% of all transaction fees to the original wine producer.
Crutrade is built on the foundation of Crurated, an existing members-only digital wine club. Contoured Source Wines creates wine directly from the producer and creates impossible tokens (NFTs) for each bottle to authenticate its origin and track its history on the blockchain.
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According to an announcement from Avax, this system ensures transparent provenance. Users can trade NFTs instantly. At the same time, the physical wine remains safe in Crurated’s specialized storage facility in Burgundy.
A new model for wine resale
The company aims to address a broken system in the secondary wine market. Traditionally, resellers face high fees, logistical challenges, and the risk of bottles spoiling during transportation. For collectors, verifying the provenance of wine is difficult and susceptible to market fraud. Crutrade avoids these problems by tokenizing the bottle and enabling secure and efficient transactions. This approach is part of a larger movement to represent real-world assets and reflects increasing trends in the RWA market across traditional finance.
Crutrade.io platform screenshot
The Marketplace launches with exclusive access to Crurated inventory, valued at over $60 million. This existing collection provides instant liquidity and more options for collectors from day one.
John Nahas, Chief Business Officer at AVA Labs, commented on the launch and highlighted the potential to bring more real-world use cases to blockchain. Integrating the Avalanche network was a strategic choice, leveraging blockchain’s capabilities for fast and low-cost transactions. The decision reflects growing investor confidence in Avalanche, which is attracting a variety of projects.
The launch further diversifies Avalanche’s growing ecosystem. This includes projects from gaming to decentralized finance and even national stables. Crutrade provides a compelling example of how blockchain technology can improve established luxury markets by creating a fairer economic model that benefits creators.
Disclaimer: Coinspeaker is committed to providing fair and transparent reporting. This article is intended to provide accurate and timely information but should not be considered financial or investment advice. Market conditions can change quickly, so we recommend that you verify the information yourself and consult a professional before making any decisions based on this content.
