- Ricardo Salinas holds 80% of his portfolio in Bitcoin.
- He is considering moving to a full 100% Bitcoin allocation.
- His move encourages wealthy Latinos to adopt Bitcoin.
Ricardo Salinas Priego is not playing safely. Mexico’s third most abundant man has already put 80% of his liquid portfolio in Bitcoin. Now he’s thinking about going all the way to 100%. For billions of people, it’s not just a financial decision. It is a traditional declaration of war on finances. His movements feel like thunder beyond the Latin American investment world, reverberating well beyond the corridors of wealth.
🇲🇽Mexico’s third wealthy man’s portfolio is 80% Bitcoin.
He’s considering boosting it to 100% Bitcoin🔥pic.twitter.com/reycfwgggi
– Bitcoin Archive (@BTC_ARCHIVE) August 11, 2025
The Bold Strategies of a Billionaire
Salinas keeps no secret that it has increased its distrust of traditional investments. Bonds? He has nothing. stock? Only in his own company and in the money-related industry. He believes the government is becoming reckless with fiscal policy and is eroding the value of the country’s currency. His answer to this threat is simple: Bitcoin-BTC. When Salinas says that with each year his beliefs grow, it is not merely brave. For him, Bitcoin is a fortress of the storm, a shield against inflation, and a bet on economic freedom.
Salinas’ approach challenges older models where real estate, bonds and blue chip inventory dominates the portfolio. Instead, he chose digital, which is the equivalent of gold. It is bounded, decentralized and immune to central bank whim. In doing so, he is a pioneer of financial change that many still hesitate to participate. His influence is not limited to his own wealth. Others caution when billionaires in regions marked with economic volatility are very positive about Bitcoin.
Rippling effects across Latin America
The meaning goes far beyond one person’s wealth. Salinas’ commitment could encourage other wealthy individuals to question their reliance on traditional assets. In regions where inflation eats on savings, the rarity and independence of Bitcoin retains an undeniable appeal. If Salinas reaches a 100% quota, it sends a symbolic message: full trust in Bitcoin in government-backed currency. Bitcoin is often referred to as “digital gold,” but in Salinas’s hands it becomes a statement of rebellion.
His portfolio tells the story of faith in technology surrounding bureaucracy, and he trusts the code around political promises. In Latin America, where the financial crisis has hurt generations, such statements resonate deeply. The investment decisions made by Salinas may suggest a future where major regional companies may hold significant amounts of Bitcoin. This could change how technology investments are being devised, and requires regulators to rethink the cryptocurrency situation in the national economy.
At this point, his fearlessness is already burning the way. However, the future is still uncertain and the risks are still very realistic. Bitcoin volatility can turn wealth into migraines overnight. But for Salinas, the risk is very small compared to losing value from inflation and bad fiscal policy. For him, holding public sector bonds is similar to what remains on a wreck.